When the pastor is long on ideas but short on words, dial 9-1-1 for a Christian ghostwriter

When the pastor is long on ideas but short on words, dial 9-1-1 for a Christian ghostwriter hero image
By Michael McKown

About the author: Michael McKown has been fascinated by stories since he was in elementary school in Los Angeles. When the recess bell rang, he hung around to listen to a teacher read stories while everyone else ran to the playground. He co-founded Ghostwriters Central, Inc., in 2002 and serves as its president. He has many ghostwriters under contract, including one that specializes in Christian ghostwriting services. Let’s begin . . . .

Picture this: a megachurch pastor steps onto a brightly-lit stage, delivering a sermon that leaves the congregation in tears, laughter, and awe. His words weave Scripture, storytelling, and a call to action so seamlessly you’d swear he spent weeks polishing every syllable.

Meanwhile, a bestselling Christian author’s latest devotional flies off the shelves at the local B&N, its pages brimming with wisdom that feels like a warm hug from Jesus himself. But here’s the kicker: behind these moments of spiritual brilliance, there’s often an unsung hero tapping away in the shadows.

Meet the Christian ghostwriter, the literary ninja who crafts the words that shape modern ministry. These folks don’t get the spotlight, but their fingerprints are all over the messages that move mountains.

Let’s be real. Pastors and Christian leaders are busy. Between counseling congregants, organizing outreach programs, and keeping the church’s coffee machine from staging a mutiny, finding time to write a 300-page book or a viral blog post is really tough. A hectic life and the accompanying exhaustion interferes with creativity.

That’s where ghostwriters save the day. They are armed with laptops, immediately responsive to pleas for help, and the skill for turning rough ideas into polished prose. They’re the ones who take a pastor’s scribbled notes or a rambling voice memo and transform them into something that sings. Think of them as the sous-chefs of ministry, chopping, seasoning, and plating the message so it’s ready to serve.

Take Sarah, a Christian ghostwriter I met years ago. She was a 30-something mom of two, living in the Denver area, with a Bible on her nightstand and a coffee-stained notebook full of deadlines. Sarah had been ghostwriting for a decade, helping a well-known pastor churn out books that landed on Christian bestseller lists. At the time, she was working on devotional which began as a series of the pastor’s off-the-cuff sermons.

Sarah spent hours interviewing him, teasing out his vision, and wrestling with clunky phrases like “God’s love is, uh, super big, you know?” On release, the book got readers raving about its “heartfelt authenticity.” Sarah just smiles, sips her latte, and moves on to the next project. No one knows her name, and she’s fine with that. It’s not about the glory; it’s about the gospel.

Ghostwriters like Sarah don’t just write -- they listen. They’re part detective and part therapist, digging into the heart of what a ministry leader wants to say. Imagine a ghostwriter sitting across from a youth pastor who’s got a killer idea for a blog series on navigating faith in a TikTok-obsessed world. The pastor’s passionate but scatterbrained, tossing out half-baked metaphors about “scrolling through life’s algorithm.” The ghostwriter nods, jots down notes, and later spins those ramblings into a post that’s equal parts witty and wise. When the blog goes viral, the youth pastor gets the high-fives, but the ghostwriter’s the one who made the words dance.

The reality is, ghostwriting isn’t all warm fuzzies. It’s a grind. Deadlines loom like storm clouds, and the pressure to nail a client’s voice can feel like trying to mimic Pavarotti at karaoke night. Then there’s the theological tightrope. Christian ghostwriters have to be part Bible scholar and part diplomat to ensure their work aligns with the client’s beliefs, whether they’re Baptist, Pentecostal, or “we’re just Jesus people, okay?” One wrong move can spark a doctrinal dumpster fire.

Imagine a bearded freelancer with a theology degree, double-checking every scripture reference at 2 a.m. to avoid a client meltdown. That writer’s not in it for the fame, but he’s got bills to pay and a calling to fulfill.

So, why do ghostwriters do it? Why toil in obscurity, knowing their words will be credited to someone else? For many, it’s a ministry of its own. They see themselves as midwives, helping birth messages that might otherwise stay stuck in someone’s head.

Let’s imagine that writing a speech for a missionary was like building a bridge for God’s truth to cross. That writer will have spent weeks crafting a talk for a missionary heading to a global conference. The missionary’s stories of faith in war-torn regions would have been seen as powerful but disjointed. A skilled ghostwriter would be able to turn them into a speech that left the audience weeping and pledging support. That writer would have not been publicly acknowledged but would have been able to sleep knowing they served a higher purpose.

But let’s pause for a hot second to consider: is ghostwriting deceptive? Some folks raise an eyebrow, wondering if it’s appropriate for a pastor to slap their name on a book they didn’t write. Fair question. Ghostwriters and their clients would argue it’s a collaboration, not a con. The ideas, the heart, the vision come from the minister. The ghostwriter’s just the polish, not the diamond. Still, the best ghostwriters push for transparency when possible, encouraging clients to acknowledge the teamwork in a foreword or a casual “I had help with the writing” nod.

As modern ministry evolves, ghostwriters are more vital than ever. With churches going digital and Christian influencers popping up like daisies, the demand for sharp, authentic content is through the roof. Ghostwriters are the ones keeping the ship afloat, crafting tweets, newsletters, and books that carry the good news to the masses. They’re not chasing fame or fortune, and most aren’t raking in millions, trust me. They’re driven by a quiet conviction that every word they write is a seed planted for the kingdom of God.

The next time you read a Christian book that knocks you for a loop, or hear a sermon that feels like it was written just for you, tip your hat to the ghostwriter behind the curtain. They’re the unsung heroes, the word-wranglers who make ministry shine. They might not get the applause, but they’re okay with that. After all, as any good ghostwriter knows, it’s not about stealing the show, it’s about letting the real star, the message, take center stage.